NASA and Optimus Prime Collaborate on Video Contest – Registration Deadline November 12, 2010

NASA is teaming up with Hasbro to present the Optimus Prime Spinoff Award Contest. Featuring Optimus Prime, the leader of the popular TRANSFORMERS brand, the contest highlights spinoffs from NASA technologies that are used on Earth. The goal is to help students understand that NASA technology “transforms” into things that are used daily. These “transformed” technologies include water purifiers, medical imaging software, or fabric that protects against UV rays.

The Optimus Prime Spinoff Award Contest is a video contest for students in grades 3-8. Each student, or group of students, will submit a three- to five-minute video on a selected NASA spinoff technology listed in the 2009 Spinoff publication. Videos must demonstrate an understanding of the NASA spinoff technology and the associated NASA mission, as well as the commercial application and public benefit associated with the “transformed” technology.

Participants must register for the contest by Nov. 12, 2010. Video entries are due Dec. 31, 2010.

Video entries will be posted on the NASA YouTube channel, and the public will be responsible for the first round of judging. The top five submissions from each of the two grade groups (3-5 and 6-8) will advance for final judging. A NASA panel will select a winning entry from each group, and the students will receive a glass Optimus Prime Spinoff Award at the Space Foundation’s National Space Symposium in 2011. The innovators of the NASA technology highlighted in the winning videos also will receive trophies, along with their commercial partners.

For more information, visit the Optimus Prime Spinoff Award website at


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